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In this issue: Marketing Fruit and Vegetables Midwest Vegetable Guide - 2003 Internet Marketing Guide Available |
Internet Marketing Guide Now Available!The USDA announced in January the release of a new publication designed to assist agricultural producers in marketing their products via the Internet. "How to Direct Market Farm Products on the Internet" provides basic information to farm direct marketers who are interested in selling their products online or using a Web site to publicize their farm or products. "For agricultural producers, the Internet can help solve problems of time, distance, and location in marketing their products." Said A.J. Yates, administrator of USDA's Agricultural Marketing Service. Agriculture Secretary Ann Veneman also announced in late January that USDA will expand efforts to bring farmers, rural residents, and businesses greater access to improved telecommunication technology through the financing of more than $1.4 billion in loan and loan guarantees to rural telecommunications providers. Many farm direct marketers are turning to online marketing to increase their customer base. The publication addresses issues to be considered before adopting the Web as a marketing tool, as well as tips on how to research the Internet market, set up a Web site, and market products on the Web. The publication is available in print and on the Internet at www.ams.usda.gov/tmd/MSB/msb.htm. For more information or to obtain a copy of the publication, contact Errol Bragg, (202-720-8317) or Errol.Bragg@usda.gov. |
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Co-Editors: Bill Hutchison, Department of Entomology,
University of Minnesota, hutch002@tc.umn.edu |
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Disclaimer |
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| Last Revised May 22, 2003. |
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